BIG MAX Push Carts Extends Retailer Test Drive Program
- Category: Inside Golf
- Published: 2019-08-01
BIG MAX is extending its test drive program for retailers following the success of the initial offer that has seen 35 venues across 13 states take up the offer. For a small, refundable investment, retailers are able to give their customers the opportunity to experience the technology that has won four consecutive Golf Digest Editor’s Choice awards and made BIG MAX Europe’s No.1 push cart brand for 20 years.
BIG MAX reports that across the venues that have taken up the Test Drive program, revenue from cart sales has jumped and virtually every venue has had their initial investment refunded by BIG MAX. Rick Oldach, CEO of BIG MAX USA explains, “There isn’t another push cart brand in the market that offers the level of innovation, convenience and reliability that you get from a BIG MAX. Our Fold Flat technology is unique and our 5 year warranty gives complete peace of mind. So while we are a premium brand, once golfers experience using a BIG MAX, the products sell themselves. That’s certainly been the case at our test drive venues where nearly every one of the participants has had such success that they’ve had their initial investment refunded.”
When a retailer buys two BIG MAX push carts at wholesale pricing, the Test Drive program allows for the purchase of a test cart at a significantly reduced rate (price dependent on model). Once the retailer has ordered six carts over the next 12 months, the price of the test drive cart is credited to the retailer’s account and the test cart is free for the retailer use as they please.
About Big Max
BIG MAX has been Europe’s #1 push cart brand for over 15 years following the unprecedented success of the world’s first 3 wheel push cart the Ti1000. Available in virtually every country that plays golf, BIG MAX is a name that has become associated with quality and innovation. It’s most recent advancement, Fold Flat technology, has seen BIG MAX pioneer push carts that fold down completely flat, in some cases to less than 5” deep. BIG MAX has furthered its reputation for innovation with its AQUA and DRI LITE technology that in the last quarter of 2017 matched BIG MAX push carts by becoming #1 golf bag and travel cover brand in Germany, a traditional marker for # 1 in in continental Europe.